Neal Ungerleider: Copywriting & Ghostwriting
Neal Ungerleider is a ghostwriter and copywriter specializing in business leadership, cloud computing, b2b software, and cybersecurity content.
Some Marketing Communications Work
Clio Awards:
Seven Years Haven't Dulled The Gorillaz's Hunger For Mindblowing Innovation. Go inside the 2017 Clio Grand-winning app and promotional campaign for the virtual band's new album, "Humanz."
Lindeman and Associates: Get To Know The New LA. Go inside what makes the 2017 Clio Entertainment Awards Agency of the Year recipient a group worth watching.
Huge:
An App That Teaches You A New Language For Ordering Lunch: Speak2Sign, a project from Huge and Ink & Salt, brings American Sign Language to D.C.’s Union Market.
IBM:
Why VR Matters For Real Estate: The CBRE Group is one of the world’s largest real estate groups, with more than $86 billion in assets. It’s also interested in something most people wouldn’t associate with real estate: Augmented Reality (AR) and Virtual Reality (VR).
Automation And The World Of Apps: About a year after the first iPhone was released, Apple unveiled something novel: An “App Store” where users could download small software programs, or apps, designed especially for iPhones.
How To Save Your Vision In A World Of Perpetual Screen Time: Ride the subway or hop on a plane, and most of the people around you will be staring at their phones.
Pivotal:
It’s a GIF World. We Just Live In It. For app makers and developers, GIFs mean business. Published in in-house magazine Pivotal Built To Adapt.
The Internet Of Athletes: Playing The Numbers Game & Winning. How professional athletes are using data to drive success. Published in in-house magazine Pivotal Built To Adapt.
Coding the Resistance. How software is playing an increasingly important role in political discourse and civic engagement worldwide. Published in in-house magazine Pivotal Built To Adapt.
R/GA:
Apps In The Age Of Alexa: There’s a whole new app store designers need to think about. Amazon’s Alexa directory has more than 10,000 free-to-download “skills” (or apps, as everyone else calls them).
SAP:
Unleash The Killer API. Co-written with SAP's Bernd Leukert, Björn Goerke, Volker Hildebrand, and Sethu M. Published in in-house magazine SAP The Digitalist Executive Quarterly.
More Than Noise: Digital Trends That Are Bigger Than You Think: Co-written with SAP's Maurizio Cattaneo, David Delaney, and Volker Hildebrand. Pubished in in-house magazine SAP The Digitalist Executive Quarterly.